Chief Imagination Officer, a celebration of curiosity creativity and character
While social norms are constrained by boundaries, imagination knows no limits. The energy and creativity of every child inspire us to step beyond the ordinary, using textures, shapes, and colors to express bold ideas.
CIO offers a new vision for childrenswear, built on genderless design and a quirky, authentic ethos spanning everyday staples to refined capsules.
We design not just for how children look, but for how they feel, play, and grow. At the heart of CIO is a belief that clothing can empower kids to express their individuality and challenge conventions from the very start.